Business Intelligence #04a: Identifying and Importing New Customers by Using Fuzzy Lo

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This screencast introduces the concept of fuzzy lookup and highlights SQL Server Integration Services (SSIS) support within a Data Flow for performing these tasks.

This screencast is the first in a series BI Developer screencasts recorded as part of a workshop built on SQL Server 2005 that have been delivered around the globe by Microsoft and Microsoft Partners.* This training event takes the student through the Microsoft BI Platform giving a BI Developer the introduction and basic comfort needed to tackle a BI project using Microsoft technology.

If you missed the first screencast in this series I highly recommend that you watch it first as it provides a great overview of Microsoft BI technology.* Additional screencasts will be published under the "SQL+Server" so subscribe to it now!

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